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Google My Business Guide

Google Assistant

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Google Assistant

Google Assistant makes phone calls on behalf of searchers for booking a reservation, an appointment, or confirming business information (ie.store hours) on a GMB listing. Google Assistant calls your business using an automated voice-calling technology (Duplex) and asks questions and confirms information based on the customer’s request. When the call starts, the person who answers is advised that the Assistant is calling, and then follows a series of questions based on what the searcher/client wanted to accomplish (ie. dinner reservations for a Tuesday evening or store hours during an upcoming holiday). 

This feature is still being tested, but it is available for some listings. You will see a Google Assistant Calls box in your Info section within the GMB dashboard, and by default it will automatically opt in your business to participate in this program. For some businesses you may not want this feature for your listing, so you can login and opt out by unchecking the box. For other businesses this may be something you have been waiting for! Businesses also have the option to also opt out when they receive an assistant call by saying, “please remove my business from your list” or “please, stop calling my business.”